"I wanted to put a really good kids' racing bike out there for kids under 14: 10-year-olds, eight-yea..." — Bradley Wiggins

Growing up, the news agents round my way in Kilburn all had 'Time Out' on their shopfronts. The logo is a London icon.

The 2012 Olympics is a fantastic incentive for everyone to help leave a sporting legacy and show that Britain is truly a great sporting nation.

I was born in Belgium, but we moved to Kilburn when I was one, so 'Time Out' has always been in the background of my life.

If we went to the Tour, I'd have to think, what would our purpose be? Would it be to win the Tour de France? I'm not sure I want that pressure.