"If you're not a risk taker, you should get the hell out of business." — Ray Kroc

Creativity is a highfalutin word for the work I have to do between now and Tuesday.

Its easy to have principles when you're rich. The important thing is to have principles when you're poor.

While formal schooling is an important advantage, it is not a guarantee of success nor is its absence a fatal handicap.

We take the hamburger business more seriously than anyone else.