"When I first started designing sportswear, I felt that women weren't represented in sports performan..." — Stella McCartney

Very early, I thought I would go into music, but I was aware that it would bring a set of obstacles I didn't find particularly attractive. Also, I'm not a great performer! For a while, I thought I would do something in landscape gardening. But it was always fashion for me.

It wasn't easy navigating publicity when I started, because I grew up with 'being famous,' and I'm just not into it, and I guess defensiveness gets read into that. And I didn't get an easy ride at the beginning.

My mum had a massive influence on me, not just in what she wore and how she looked, but in her spirit. She was married to one of the most famous men in the world, and she didn't wear any makeup, ever. I mean, have you ever seen the wife of a man like that rock up with no makeup on? Because I haven't since.

Sustainability goes across everything I do with Adidas and everything I do with my own house, so the Olympic kit is no exception. It is incredibly environmental in the way that it is manufactured. For example, there's no leather; it's free from PVC. There's lots of woven materials, which means a lot less waste.