"Each year, therefore, a dollar spent on alcoholic beverages has purchased a smaller quantity." — William Lyon Mackenzie King

It is what we prevent, rather than what we do that counts most in Government.

On behalf of the federal government, I wish now publicly to appeal to the provinces to lend their co-operation in furthering our country's war effort by effecting at as early a date as may be possible this much needed restriction.

The greatly increased consumption of alcoholic beverages is very largely a direct result of the increased purchasing power created by wartime expenditures.

Let it be remembered, too, that at a time of war, nearly every one is under great strain.