“You start to fall in love with characters as you work with them, and anytime tha…” — Drew Goddard

You can always trust that an audience is smarter than a studio thinks it is.

As a filmmaker, I wish we didn't have to do trailers at all, quite honestly. I wish we didn't have to do posters. I wish didn't have to give anything away. I wish people could just come in the movie blind. But as an audience member, I respect that you have to tell an audience that this is worth your time.

With horror movies, a bigger budget is actually your enemy. You want to feel the rough edges, the handmade quality to good horror films. It's a genre that benefits from not having everything at your disposal.