Henry R. Luce

I suggest that what we want to do is not to leave to posterity a great institution, but to leave behind a great tradition of journalism ably practiced in our time.

To see, and to show, is the mission now undertaken by Life.

Time should make enemies and Life should make friends.

Publishing is a business, but journalism never was and is not essentially a business. Nor is it a profession.

Show me a man who claims he is objective and I'll show you a man with illusions.

I became a journalist to come as close as possible to the heart of the world.

There are men who can write poetry, and there are men who can read balance sheets. The men who can read balance sheets cannot write.

Business, more than any other occupation, is a continual dealing with the future; it is a continual calculation, an instinctive exercise in foresight.