John W. Thompson

While there have been terrific advances in the state of technology around heuristics, behavior blocking, and things like that, technology is only a part of the approach to solving the problem with the more important aspect involving putting the right process in place.

I've learned several lessons over the years. First, never take yourself too seriously, or work is boring. Next, people make the difference. You can have great technology, but if it's not complemented by great people, it won't go anywhere. Finally, customers buy from people they like.